I transferred the A1 design of the colour wheel across into InDesign.
Creating Grids
I decided on bodycopy pt size 10, with 12pt leading. This meant I could set up a 12pt baseline grid. I also set up a 5 column spread, after working out how to divide the 250 companies into 4 columns. The fifth column will be for findings of the data.
(the image appears pixelated below as I lowered the quality of images in InDesign to make the software run quicker)
Filling in all the numbered ranks:
Filling in all the names:
I found a quicker way of working was to refer to the table on brandirectory.com whilst typing.
The original information showed data in USD, but I am appealing to a British audience. For this reason I used the latest 2014 pound to dollar exchange rate, at 1 USD - £0.5921
Examples of exchanges in millions:
Adding colour codes:
This task was simple, I simply used the eyedropper tool to select the colour to fill the box.
Some logos (such as the DHL logo) use multiple colours. This is also shown in the colour coding, and also interprets the percentage of each colour.
Finished Columns:
Adding Statistics
I came up with these figures myself, based on the data within the columns. The first pie chart was to illustrate the most popular colours. I used the colour code to find out how many brand logos / logotypes were blue, how many in red, etc.
This information was important into a pie chart at infogr.am, a website which turns your data into an inforgraphic. I could have done this by hand, but I found this way to be much more accurate and quicker. The resulting pie chart was then image traced and placed within the poster.
Single coloured logos vs 2+ colours:
I chose to add a gradient to show multiple colours, whilst grey represents a single colour logo / logotype:
The final pie chart consisted of the use of primary colours (red, yellow, blue) against the use of secondary colours (orange, purple, green).
Final Poster